Bachelor in Digital Arts: New Media and Concept Art

Boost your inner artist with the most advanced technology

Project I

Description
The aim of the course is to enable students to strengthen their ability to put into practice strategies oriented towards the development of artistic projects in which they experiment and investigate the cohesion of a degree of complexity and specificity, from a direct reality to another artistic reality. The function of this subject is to initiate the student in the double task of generating artistic work and thought, laying the foundations of their performance in art through their own creative process, understanding it as an accumulation of decisions and choices on the basis of which it is necessary to project, execute and evaluate.
Type Subject
Primer - Obligatoria
Semester
Annual
Course
1
Credits
4.00

Titular Professors

Previous Knowledge

VIDEOMAPPING: It is recommended to have prior knowledge of Illustrator, Photoshop, Blender, After Effects, or other video-editing software.

Objectives

VIDEOMAPPING:

? Enable students to conceive, plan, and design a videomapping project using specialized projection tools that allow for precise integration into physical surfaces and environments.

? Develop the ability to incorporate visual, sound, and interactive resources through the analysis and critical selection of appropriate software, hardware, and interaction devices for each project.

? Foster the capacity to identify, formulate, and solve complex problems inherent to the cultural industries (design, animation, cinematography, and audiovisual production), applying principles of composition, visual narrative, user experience, and technological integration in the development of a real videomapping project.

Contents

VIDEOMAPPING:

Presentation of real cases and references
Basic concepts of videomapping
Theory and practice using Resolume Arena
How to create a videomapping template
Analysis of references
Storyboarding
Production processes for a videomapping piece
Content creation in After Effects
Application on a real building

Methodology

VIDEOMAPPING:

Theoretical classes.
Theoretical sessions will introduce fundamental content, references, and concepts relevant to the development of the course.

Practical classes and exercises.
Throughout the course, students will work on various individual or group exercises to deepen their understanding of the material. Some tasks will be completed during class time, while others will be carried out between sessions.

Peer Instruction.
During the development of the integrative project, there will be different moments in which each student will explain their work and receive feedback from the instructors and their classmates.

Project-Based Learning.
Students will complete construction and research projects where the theoretical knowledge presented in class will be put into practice.

Evaluation

VIDEOMAPPING:

Attendance: 5%
Portfolio: 5%
Activity follow-up: 30%
Proposal pitch: 20%
Individual content creation: 20%
Final project: 20%

Evaluation Criteria

The final grade will take into account the student?s engagement in class, the submission of exercises and tasks, and the instructors? academic judgement.

Basic Bibliography

The bibliography will be shared during class sessions.

Additional Material