Bachelor in Digital Business Design and Innovation

Get ready to lead digital transformation, develop innovative projects, and become an entrepreneur in the field of technology business

Internships I

Description: 

Internship I is an integrated 30-ECTS course that connects professional and personal development with entrepreneurship, innovation and applied business management. Through seven complementary components, students engage in projects, challenges and authentic experiences that strengthen employability, decision-making and the transfer of knowledge to professional contexts. Each component has specific objectivesactivities and assessment criteria.



ECTS 




COMPONENT 




DESCRIPTION 




4 




Professional Development 




Develops employability, professional identity, communication, recruitment-process preparation, networking and career-planning skills. 




5 




Venture Builder 




Guides students through opportunity identification, value-proposition design, hypothesis validation and the development of a viable entrepreneurial project. 




5 




Innovation Experience 




Provides an applied innovation experience in which creative and experimental methods are used to address authentic organizational or societal challenges. 




5 




Personal Development 




Promotes self-awareness, personal leadership, interpersonal communication, collaboration, time management, resilience and reflective practice. 




5 




Finance Management / Corporate Finance / Budgeting 




Provides tools to interpret financial information, prepare budgets, assess investment and financing decisions, and understand the economic impact of business decisions. 




3 




AI Workshops 




Introduces the practical, critical, ethical and responsible use of artificial intelligence tools for analysis, productivity, ideation and business problem-solving. 




3 




Sales, Supply Chain and Operations Management 




Integrates the foundations of sales, commercial planning, supply chain and operations to understand how value is delivered efficiently to the market. 




30 




TOTAL 




Total course credits 


Type Subject
Obligatoria no de Primer
Semester
Annual
Course
3
Credits
30.00
Previous Knowledge: 

None

Objectives: 

 • Understand the complexities of the business world,

• Observe how companies work

• Obtain a more global view from a local point of view

• As throughout the course, different business functions will be covered through theory, case studies and real-life examples, which will help students see different businesses, realities and understand how they operate.

Contents: 

Internship I consists of a set of differentiated components, each of which is evaluated using instruments adapted to its objectives and activities. Depending on the component, the evaluation may include projects, reports, presentations, proves, practical exercises, participation, portfolios, reflective work or problem solving. Each component has its own syllabus, in which the particular requirements, the obligatory activities, the criteria, the weightings, the assistance requirements and the evaluation method are specified. The overall qualification of Internship I is calculated by integrating the marks of the set components according to their ECTS, without prejudice to the minimum requirements or the conditions of approval established in the specific syllabus of each component.

Methodology: 

Team activities, tasks, and exercises; individual and group presentations; in-class activities, role-playing, exercises, and debates.
The final exam will consist of a real presentation of your professional project in a role-play job interview with company executives and HR managers.

Evaluation: 

Depending on the component, assessment may include projects, reports, presentations, tests, practical exercises, participation, portfolios, reflective assignments, or challenge-based activities. Each component has its own syllabus, which specifies its particular requirements, compulsory activities, assessment criteria, weightings, attendance requirements, and assessment method.

Evaluation Criteria: 

Each of the seven components of Internship I has its own permitted level of AI use, which may correspond to any of the levels described below. Please ensure that you are aware of the AI usage level established for each component.

Level 1 – No AI


Use of AI
The use of AI is not permitted at any stage of the assignment. The work must be completed entirely without artificial intelligence assistance.

Student requirements
Students must complete the activity entirely independently, demonstrating their own knowledge and skills without the support of AI tools.

Level 2 – AI for Idea Generation and Structuring


Use of AI
AI may be used for brainstorming, creating outlines, obtaining initial guidance or receiving organisational suggestions, but it may not be used to write the final content.

Student requirements
AI may only be used as a preliminary support tool. The final submission must be entirely human-authored and must not include any AI-generated text.

Level 3 – AI for Editing


Use of AI
AI may be used to improve writing, clarity, grammar, punctuation or phrasing, but it may not be used to create new content.

Student requirements
Students must submit their own original work and also provide the initial version, produced without AI intervention, as evidence of the editing process.

Level 4 – AI for Task Completion with Human Evaluation


Use of AI
AI may be used to complete specific parts of the assignment. The main focus must be on the critical analysis and human evaluation of the AI-generated content.

Student requirements
Students must use AI only for the specified parts of the assignment, critically comment on, analyse or evaluate its outputs, and transparently acknowledge and cite any AI-generated content.

Level 5 – Full Use of AI


Use of AI
AI may be used extensively throughout the entire process as a support tool or copilot in the development of the assignment.

Student requirements
Students may freely integrate AI to support the production of the work in accordance with the objectives of the activity. Under this version of the scale, students are not required to specify which parts were generated using AI.

Basic Bibliography: 

Current articles focusing on career management, industry and markets.

Selected articles on professional management, industry perspectives, and market trends



Job Search & Career Development


  1. Bolles, R. N. (2022). What Color Is Your Parachute? 2022: Your Guide to a Lifetime of Meaningful Work and Career Success. Ten Speed Press.
  2. Yate, M. (2017). Knock 'em Dead Job Interview: How to Turn Job Interviews into Job Offers. Adams Media.
  3. Trunk, P. (2007). Brazen Careerist: The New Rules for Success. Business Plus.


Networking & Personal Branding


  1. Clark, D. (2015). Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It. Portfolio.
  2. Klaff, O. (2019). Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal. McGraw-Hill.
  3. Medina, N. (2020). The Discipline of Selling. Independently published.
  4. Gallo, C. (2014). Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds. St. Martin’s Press.


LinkedIn & Online Presence


  1. Ausch, M. (2021). The LinkedIn Book for Network Marketing Success: A Step-By-Step Guide to Building Your Business, Brand, and Influence. Independently published.
  2. Graham, W. (2020). LinkedIn for Students, Graduates, and Educators. Business Expert Press.


Psychology & Professional Growth


  1. Dweck, C. (2006). Mindset: The New Psychology of Success. Random House.
  2. Grant, A. (2013). Give and Take: Why Helping Others Drives Our Success. Viking.
  3. Newport, C. (2016). Deep Work: Rules for Focused Success in a Distracted World. Grand Central Publishing.

Additional Material: 

Current articles focusing on career management, industry and markets.

Selected articles on professional management, industry perspectives, and market trends



Job Search & Career Development


  1. Bolles, R. N. (2022). What Color Is Your Parachute? 2022: Your Guide to a Lifetime of Meaningful Work and Career Success. Ten Speed Press.
  2. Yate, M. (2017). Knock 'em Dead Job Interview: How to Turn Job Interviews into Job Offers. Adams Media.
  3. Trunk, P. (2007). Brazen Careerist: The New Rules for Success. Business Plus.


Networking & Personal Branding


  1. Clark, D. (2015). Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It. Portfolio.
  2. Klaff, O. (2019). Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal. McGraw-Hill.
  3. Medina, N. (2020). The Discipline of Selling. Independently published.
  4. Gallo, C. (2014). Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds. St. Martin’s Press.


LinkedIn & Online Presence


  1. Ausch, M. (2021). The LinkedIn Book for Network Marketing Success: A Step-By-Step Guide to Building Your Business, Brand, and Influence. Independently published.
  2. Graham, W. (2020). LinkedIn for Students, Graduates, and Educators. Business Expert Press.


Psychology & Professional Growth


  1. Dweck, C. (2006). Mindset: The New Psychology of Success. Random House.
  2. Grant, A. (2013). Give and Take: Why Helping Others Drives Our Success. Viking.
  3. Newport, C. (2016). Deep Work: Rules for Focused Success in a Distracted World. Grand Central Publishing.