Data-driven Strategic Management involves the coordination and integration of the efforts within the different functional areas of an organization for dealing with an uncertain future. This comprises formulating a data strategy for each individual business of the firm, formulating a corporate strategy and implementing these strategies. In this course we will focus on the formulation of a competitive strategy for a business of a firm. Competitive Strategy formulation involves understanding the business you are in, determining how to positioning your strategic unit within this business environment, and developing the capabilities to compete in this environment. Therefore, Competitive Strategy at the same time coordinates and integrates the individual functional strategies such as manufacturing, marketing and sales, finance, of each business. Corporate Strategy, i.e. the strategy involved in combining different businesses, and, Strategy Implementation, i.e. the practical steps to translate strategy into reality are also covered in the strategic management course. The course aims to achieve the following objectives: 1) Cultivate students' capacity for strategic thinking, enabling them to analyze a given company, assess its business context, strategize for sustainable competitive advantage, and proficiently execute and implement those strategies - all on a data-driven approach. 2) Foster students' proficiency in conducting strategic analyses across diverse industries and competitive scenarios. 3) Synthesize knowledge acquired from other courses, illustrating the interconnectedness of various components within the business framework. 4) Build students soft BI skills by developing and end-to-end Tableau dashboard. 5) Emphasize the escalating significance of entrepreneurial thinking and elucidate its alignment with the strategic management process. 6) Refine students' communication skills to effectively convey analysis results and offer pertinent recommendations derived from their findings.