Master of Science in Marketing and Social Media Management

Master of Science in Marketing and Social Media Management (in English)

Leading digital marketing no longer means being on every platform. It means knowing what to say, who to say it to, when to say it, how to measure it and how to turn it into real impact

Nid: 26650
Methodology

Study for your Master’s degree in Barcelona at a campus recognised for international excellence. The Master’s in Digital Marketing is taught on-site on weekdays and combines theory and practice, enabling you to turn every concept into practical professional judgement.

  • Sessions are complemented by company visits, where you will analyse real-life digital marketing success stories.
  • Throughout the programme, you will develop a Master’s Final Project based on a real company. This is not simply an academic exercise: it is an opportunity to apply a comprehensive strategic vision, manage a real budget and use the tools required in the day-to-day world of digital marketing.

 

Smart Learning

Learning digital marketing today requires a teaching model that is as flexible as the digital ecosystem itself. That is why La Salle Campus Barcelona, a pioneer in the use of technology in education, has developed Smart Learning: a system that combines face-to-face, blended and online formats according to the needs of each programme and its students.

This model reinforces our ‘Learning by Challenge’ methodology, which is based on technology, innovation, entrepreneurship and internationalisation. It is an approach that places students at the heart of the learning process and ensures that every challenge addresses a real need: that of individuals, businesses and the sector itself.