Goals
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You will train to lead a digital marketing department, structuring and planning digital campaigns for Social Media, Marketing Automation, eCommerce, Paid Media, etc.
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You will obtain a deep and complete vision of marketing strategies with a focus on social media, such as internet business accelerators .
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You will learnabout Digital Marketing Tools, AI, Content, EmailMarketing, Paid Media, SEO, SEM, UX, eCommerce, Social Media, among others.
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You will define the KPIs and ROI of marketing actions.
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You will become familiar with Digital Analytics to measure results and optimize campaigns in order to differentiate your brand from other competidors.