The course consists of one session per week. Classes will be a mixture between theoretical concepts and case studies for students to learn general terms of eBusiness, combined with hands-on and workshop-based sessions, both performed by the professor and external visitors which will be experts in the subject. Students and professor(s) will perform collaborative exercises to further experiment with presented concepts, and work in groups on project development. The aim of the course is to develop the student’s understanding of an eBusiness. They will learn the importance of strategy and data for businesses and how they can be a key part to leveraging their online presence. During the course they will learn step-by-step how to develop a proper Strategic Plan that will then be the core element of their final group project presentation.

Reading assignments: read text assignments prior to class and be prepared to discuss the text material, answering instructor questions orally with well-organized thoughts and ideas.

Class attendance: you are expected to attend each class period, be on time and stay the full class period or be counted absent. You are responsible for all course material missed due to absence. The instructor does not provide class notes for classes missed.
Note: Absence from class for any reason will result as a 0 for that class unless you turn in a written summary of the materials for that day.