Degree in Digital Business Design and Innovation

In today's world, the digital revolution is transforming the way we communicate and the way we do business. Professionals have to be able to constantly adapt to these changes

Nid: 6709
Goals

What will you get from this degree, which is one of its kind in Spain? One of a kind because it offers you the chance to put your personal projects into practice even as you study an official degree, in just 4 years.

  1. The skills you need to create your own company or head up an innovation department within an organisation. Thinking like an entrepreneur is critical to carrying out innovative projects. The elements of an entrepreneurial mindset include: Intentional Curiosity, a Bias Toward Action, Self-Directed Learning, and Creative Confidence.
  2. The experience of having taken part in the creation of a company. Whether you’re setting up your own business or joining a team of entrepreneurs in a large organisation, you'll have managed La Salle’s merchandising company during your degree. You’ll learn how to manage the finances of an eCommerce, how to design a convincing online marketing plan, how to analyse data for market intelligence and sell more, and how eCommerce logistics work.This experience will help you solve any problem you may encounter in the online environment.
  3. We develop your business skills. Through methodologies such as Design Thinking, Lean Startup, and Agile Development (SCRUM) using real projects, you’ll learn how to develop projects and create initiatives from the very beginning. The skills you’ll develop include IT and computer skills, strategic skills, digital and non-digital marketing, data management, innovation, business concepts, creativity and planning techniques among many others.
  4. We develop your skills as a person. This degree will train you to make valuable contributions and set your company or start-up apart from the rest. This programme empowers students with skills such as leadership, competitiveness, vision, creativity, positivity, personal brand management, strategy, networking and decision making, meaning you will become one of the leaders making a difference within companies, communities and society in general by developing innovative ideas capable of changing people’s lives.
  5. We develop your ability to create and grow global projects, maximising your ability to adapt to change and to have an impact on society. You’ll participate in events such as 4YFN, hackathons, idea contests, and conferences of all kinds. You’ll take part in the organisation of some of these events, in others you will take part as a member.