Requirements
Incoming profile
The Artificial Intelligence Applied to Marketing and Communication Course is suitable for:
- Marketing and communication professionals seeking to update their knowledge in AI.
- Marketing and communication managers and directors aiming to integrate advanced technologies into their strategies.
- Entrepreneurs and consultants looking to leverage AI for improving customer experience and operational efficiency.
- Students from related fields interested in specializing in AI applications in marketing and communication.
- Basic knowledge of digital marketing and communication.
- Familiarity with digital and analytical tools.
- Previous experience using digital marketing technologies and platforms is recommended, but not required.