Online Course in Data Science for Strategic Decision Making

Leverage data to make strategic decisions and maximize results

Nid: 25254
Syllabus
Academic Plan

1. Big Data and Data Science in companies

  • a. Definition
  • b. Big Data before Big Data
  • c. Data Science
  • d. Thinking like a data scientist
  • e. Cognitive biases
  • f. Data Visualization
 

2. Artificial Intelligence for Companies

  • a. How does artificial intelligence work in a company?
  • b. Spotify recommendation system
  • c. Artificial intelligence on Netflix
  • d. Creating House of Cards
 

3. (Brother) Big Data

  • a. Beyond the tip of the iceberg
  • b. Consumers and data brokerage
  • c. Predictive analytics on Facebook
  • d. Big Data on Tinder: the Big Lies People Tell

4. Find evidence in business

  • a. Causality
  • b. Instrumental variables
  • c. Natural experiments
  • d. Regression discontinuity
  • e. A/B Testing
  • f. Execution of experiments
  • g. How did Obama raise 60$ million?

5. Businesses with geolocated data

  • a. Predict human movement
  • b. Place of sales
  • c. Mobile phone data

6. AI Business Model Canvas

  • a. Presentations