Search Engine Marketing Course: SEO, SEM and Web Analytics

Official name
Search Engine Marketing Course: SEO, SEM and Web Analytics
Modality On-site
Duration 45 Hours
Language Catalan - Spanish
Places available 30
Credits 5-ECTS
Start Date 25 April 2024
Schedule Tuesday and Thursday, 18h to 21h
Location Barcelona

Search Engine Marketing Course involves conducting proper web analytics through the use of search engine marketing tools: SEO (Search Engine Optimization) and SEM (Search Engine Marketing).

Combining SEO and SEM strategies with robust web analytics provides valuable insights to enhance brand visibility, improve online performance, and achieve business objectives.

Consortium for Continuing Education of Catalonia

The Consortium was established in 2004 within the framework of the Public Employment Service of Catalonia and is composed of the Government of Catalonia, through the Department of Business and Employment, and the trade union and business organizations considered most representative in Catalonia.

The main objective of the Consortium is the development of continuous vocational training as an essential tool to ensure lifelong learning, the adaptation of active workers and companies to the new knowledge-based society, and the maintenance of the professional skills of workers in cases of changes and mutations in production processes, within the framework of the European employment strategy.


Servicio Público de Empleo Estatal
Consorci per a la formació contínua de Catalunya

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