Sónar+D, the international meeting point for art, science and digital culture of Sónar, presents its programming at an event hosted by the Interactive Arts & Science Laboratory (IASlab), the laboratory of La Salle Campus Barcelona, a pioneer in Europe in transdisciplinary research and artistic creation. During the event, festival and campus representatives explained the details of this year's edition and highlighted the collaboration between the cultural and university sectors in Barcelona. Once the presentation and press conference were over, the guests visited all the laboratories and spaces that make up the IASlab.
The 13th edition of Sónar+D, which will be held on June 12, 13 and 14, is structured around the themes AI + Creativity; Futuring the creative industries; and Worlds to come, and goes beyond music to explore spaces shared between creative industries, innovation and technology. With a three-day program integrated into Sónar by Day, Sónar+D is the ideal space for artists and thinkers, as well as other professionals and audiences, to meet and exchange, leading talks, debates and performances in an interactive exhibition space.
The presentation was attended by Josep M. Santos, General Director of La Salle-URL; Enric Palau, Co-Founder and Co-Director of Sónar; Andrea Faroppa, Director of Sónar+D; Antònia Folguera, Curator of Sónar+D; Rosa Ma. Alsina, Director of Research and Innovation at La Salle-URL; and Albert Barqué-Duran, digital artist, researcher and Coordinator of the Master of Science in Digital Arts and Creative Technologies; as well as other outstanding participants of this edition. In the words of the General Director of La Salle-URL, Josep M. Santos: “We are proud to collaborate with people committed to the future, creativity and art. We are proud to find bridges of understanding between culture and a university like ours, a pioneer in technology training and committed to thinking about and creating the future of the creative, audiovisual, art and artificial intelligence industries.”
In addition to discovering all the details of the Sónar+D program, attendees were able to see the spaces and laboratories of the IASlab, the unique space on campus designed to take a further step in the integration of teaching, research, innovation and culture. The Director of Research and Innovation at La Salle-URL, Rosa Ma. Alsina, declares: “The IASlab is the space where we want things to happen and that is why we open our doors to researchers, students, artists, companies and administrations, so that they can work transdisciplinary, thinking and creating the future, looking beyond and seeking imaginative, innovative, creative and practical solutions to the challenges of people and society in the present and future.”
Hosting this event reinforces the campus's collaboration with Sónar, a key agent in the city's cultural and creative fabric and member of the Corporate Board Council, and consolidates La Salle Campus Barcelona as a university benchmark in the study and research of digital arts and creative technologies, sectors that contribute to the international positioning of Barcelona and Catalonia as driving territories for the audiovisual industry.
