Emilio Robres Sitjà

E-mail
emilio.robres@salle.url.edu
Building
IOTICAT
Address
C. Quatre Camins 30, 08022, Barcelona
Floor
IOT
Section
Department of Management and Technology
Digitalisation
Position
Professor

CV — Emilio Robres

Coordinator of the Marketing Area (core subjects) – La Salle Campus Barcelona – Universitat Ramon Llull

Coordinator of Corporate Activities – La Salle Campus Barcelona – Universitat Ramon Llull

Academic Background

PhD in Business Administration, IQS-Universitat Ramon Llull (Spain), 2017

Master in Research (MSc.), IQS-Universitat Ramon Llull (Spain), 2012

Master in International Management (MIM), ESADE- Universitat Ramon Llull (Spain)

Law Degree, University of Barcelona (UB) (Spain)

Teaching Activity

Professor at Universitat Ramon Llull. His teaching focuses on the field of Marketing (Principles of Marketing, Marketing Management, Services Marketing, Marketing Simulations), the Entrepreneurial Activity (New Product Development and New Technology Ventures).

Research Activity

He is a researcher in the area of Technology Adoption and Consumer Behavior. He is a member of the Research Group on Smart Society. His research lines focus on the Adoption of Robots, Mobile Applications and Artificial Intelligence in different business contexts, as well as User Experience.