José Luis Monedero Fornes

E-mail
joseluis.monedero@ext.salle.url.edu
Building
IOTICAT
Address
C. Quatre Camins 30, 08022, Barcelona
Floor
IOT
Section
Department of Management and Technology
Position
Professor

José Luis Monedero Fornés
Retail and Business Expansion Lecturer | Franchise & Real Estate Director
La Salle Campus Barcelona – Universitat Ramon Llull

Education

  • Background in business management and retail (extensive professional experience in expansion and franchising)

Teaching activity

Lecturer at La Salle Campus Barcelona – Universitat Ramon Llull, teaching retail, business expansion and commercial network development with a strong industry-oriented approach.

Research and transfer activity

Focused on retail sector analysis and brand expansion strategies, including high street positioning and customer experience in physical retail environments.

Professional activity

Franchise Director Europe at Levi Strauss & Co., leading franchise expansion across Europe. Previous experience in retail leadership roles, managing expansion strategies for international brands such as Levi’s and Adidas. Expert in retail expansion, location strategy and commercial real estate management.

Additional information

Specialised in retail, franchising and international expansion. Executive profile with experience in multinational environments and growth strategy implementation.