Aleksandra Lipasova

Alexandra Lipasova
Associate Professor | Business and Market Analytics Consultant
La Salle Campus Barcelona – Universitat Ramon Llull
Education
- PhD in Social Sciences, Universitat Pompeu Fabra (Spain)
- Master’s Degree in Economics, Higher School of Economics
Teaching activity
Associate Professor at La Salle Campus Barcelona – Universitat Ramon Llull since 2025, teaching business analytics, economics and digital transformation-related subjects.
Professional activity
Consultant with over 20 years of experience in market and business analysis across multiple industries (FMCG, banking, telecom, pharma, retail). Former Senior Consultant at The Value Search Team, specialising in business value management, data analysis and technology investment optimisation. Extensive experience in digital transformation and operations improvement projects.
Additional information
Specialised in business analytics, digital transformation and operational optimisation. International profile with strong analytical and results-driven approach.