15 September 2022

La Salle-URL teaches an innovation course to Brazilian executives from the industry sector

The training program 'Disruptive innovation in the digital world' has been custom designed for the Federation of Industries of the State of Ceará

​La Salle Campus Barcelona is giving this week in its facilities the training program 'Disruptive innovation in the digital world', custom designed for the Federation of Industries of the State of Ceará (FIEC) through the Euvaldo Lodi Institute (IEL) also of Ceara, Brazil. More than 40 industrialists, executives, entrepreneurs and representatives of the government and universities of Ceará are participating in the course, whose main study focus is industry, digital transformation, entrepreneurship, leadership and innovation.

The focus of the program is international and is taught by a dozen experts from La Salle Campus Barcelona. The participants are also getting to know the La Salle-URL innovation ecosystem and all the elements that make it up. The course is divided into five modules: talents and leadership in the digital world; innovation strategy; corporate innovation, digital entrepreneurship and digital transformation; and industry of the future and business in the digital world. During the course, technical visits to leading institutions and companies in Spain and Europe are also carried out, where the participants learn about new models of innovation.

"After learning the concepts of how to work with innovation, be it incremental or disruptive, open or closed, the participants have had the opportunity to link their own experiences with the Barcelona innovation model. In this way, they will be able to apply these strategies to their their respective institutions and companies, in addition to thinking about how to implement improvements in Ceará based on the trends analyzed. The course is being very productive, we are getting down to work through workshops, in which each one has been able to work individually to contribute their vision and then share it”, explains the superintendent of IEL Ceará, Dana Nunes.