Description
The course introduces students to the development and implementation of project management and IT consulting services.
Type Subject
Optativa que no es cursa
Semester
First
Credits
3.00
Previous Knowledge

No previous knowledge is required.

Objectives

- Application of business models
- Application of the tactical aspects of marketing
- Application of a product marketing plan and technology services
- Knowledge of the role of ICT consulting services

Contents

1. Analysis and proposal of requirements
2. Outsourcing, procurement and sales.
3. Methods of program management and R&D portfolio
4. The value-added services
5. ICT consultancy
6. Systems integration
7. Technology forecast
8. Overview of ICT systems and services

Methodology

Lectures
Case studies
Resolution of exercises

Evaluation

Exams
Work performed individually
Presentations
Participation in class

Evaluation Criteria
Basic Bibliography
Additional Material