The course offers Master´ students an overview of the challenges and areas of action within the scope of the operations function in both production and services companies, and their contribution to the strategy, value chain and business competitiveness. In each of the areas of performance, the concepts and best business practices are studied and applied. Special emphasis is given to the current challenges of agility, flexibility, quality and optimal cost in operations management.
Type Subject
Optativa que no es cursa
Previous Knowledge



1. Understand the key role of operations and position it in the overall business organization, corporate strategy and global competitiveness. In this way students learn to combine different strategic levels and specially the operations within the corporate strategy.

2. Analyze the different strategic and tactical functions covered by the operations function in different business models. In this way students learn to prioritize and harmonize the objectives of the different stages of the value chain.

3. Designing competitive operations strategies for different types of businesses, both industrial production and services. This responsibility is exercised especially with case studies of companies.

4. Focus the great challenges and new trends in the direction of current business operations.

5. Train students to manage operations successfully and make the most of the techniques, and especially of the teams involved.


1. Introduction and basic concepts in the overall operations of the organization and business.

2. Corporate strategy and operations strategy.

3. Design of products and services.

4. Total Quality Management.

5. Process management and continuous improvement.


Lecture for the exhibition of the theoretical content of operations is combined with case studies and practical work and exercise that allow you to apply the knowledge imparted and develop the capacity of students.

As a support of theoretical presentations PowerPoint presentations are used.


A. Exam 40%
D/F. Business case (in teams) 60%

The evaluation criteria takes into account both the knowledge of the subjects taught and the ability to develop, discuss and resolve the problems and thus demonstrate the competencies identified as an objective of the course.

Evaluation Criteria

Objective 1:
The student must demonstrate sufficient uptake of the conceptual aspects of operations management in all its parts, both for production and services companies [A].

Objetive 2:
The student must demonstrate the ability to understand the operations from the standpoint of strategic, tactical and operational level, and how these points apply in a particular organization [A, D, F].

Objetive 3:
The student must demonstrate the ability to critically analyze all the processes covered by the operations management program [D, F].Objetivo 4:

Objetive 4:
The student must solve the case study according to the methodology exposed. The approach, planning, implementation and monitoring of the study has to be explained with rigor and clarity [D, F].

Objetivo 5:
The student must demonstrate knowledge of different techniques to manage different areas of operations from both a strategic and tactical point of view [D, F].

Basic Bibliography

Chase, Jacobs, Aquilano. Administración de operaciones. Mc. Graw Hill. 12ª edición. 2009.

Gaither, Frazier. Administración de producción y operaciones. International Thompson. 4ª edición. 2000.

Evans, Lindsay. The management and control of quality. Ed. Thomson.

Additional Material

Kiyoshi Suzaki:The new shop floor management. Society of Manufacturieng Engineers.

Alan Branch: International Purchasing and Management. Thompson Learning.

Arnaud de Meyer, Nuevo enfoque de la función producción. Calidad y flexibilidad.Folio.

Jean Marie Douchy, Price Waterhouse, Hacia el cero defectos en la empresa.

Harmon, R.L. , Peterson L.D., Reinventar la fábrica. Ciencias de CDN la dirección.