The Multimedia studies deal with subjects such as Management, Script, Creativity, Design, Contents, Usability and Technology as basic tools devoted to the development of new services and interactive products. Those require a new professional profile able to integrate knowledge, experiences and cultures that come from diverse fields that not long ago were only slightly touched by accident. It is a matter of teaching subjects separately and usually isolated, without making reference to the new necessities that emerge from the expansion of the virtualization. It means to understand the mechanism of new organizational environments and to learn how to elaborate and apply methodologies that comprise the Creation, the Design and the Engineering in the whole process. In the same way, it is fundamental to have an effective organizational scheme that allows the coexistence, within the same project, of all these disciplines.